Roger Dubuis - Unique Series

Sound Shapes Design.

I worked on the initial sequence and textures for a Roger Dubuis Unique Series watch ad. The distinctive sound of the Unique Series watch's bell served as the main inspiration for the animation. Sound waves were used to dynamically deform objects, creating a visually captivating and immersive experience.

Synchronized with the music's rhythm, the watch's design evolves with each jingle, influenced by the power of sound waves.
Graphic lines representing the propagation of sound visually impact the surrounding environment, deforming matter, particles, sand, and liquids

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Creative Direction: François-Côme du Boistesselin

Concept/Art director/Motion Designer: F. Zunino, Charles Delaval

Agency - Unit Motion Design

Client - Roger Dubuis

Production - Wizz Design

Audio - Echoic Audio

2019